Stocking out

A stockout, or out-of-stock (OOS) event, is an event that causes inventory to be exhausted. While out-of-stocks can occur along the entire supply chain, the most visible kind are retail out-of-stocks in the fast-moving consumer goods industry. If the store doesn’t have it, you can’t buy it.

Ask your parents about The Great Cabbage Patch Doll Wars of the '80s.