Market Access

  

Categories: Marketing

Can you get to the grocery store? That's one market.

And maybe market access in this sense applies to your being able to buy and sell on it. Like stocks, bonds, and rare coins with faces of dead presidents. That's one kind of market access.

Another runs when you're a company bulding product for a highly regulated environment. Like...you want accesss to the wireless phone market and you need the FCC to clear you for access to that market. You'll have all kinds of security and tech hoops to jump through. But if you do, then you too can offer your iPhone competitor that really just does phone calls really well and...not much else. Then you'd have access to the wireless phone market. And that would be good. Eight hundred bucks is just too much to pay for a phone.

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Finance: What is Regulation D?0 Views

00:00

finance a la shmoop what is Regulation D well it's another diet regulation drink [Man holding Regulation D can]

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which gets companies selling stocks or bonds out of the small forest they have

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to kill to print all the paperwork required by the SEC in a full rollout [Paper printing]

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public offering Regulation D is sort of the special situation common in these

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letter regulations which in this case simply restricts the company issuing the

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securities to only sell to a qualified private investor set but what is

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qualified well it generally means that those private investors are already [Private investor man appears]

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wealthy net worth the you know in the millions of dollars may have continuing

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income well into the hundreds of thousands or millions of dollars per

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year they're educated yes broadly defined and [Man with degree certificate and graduation cap]

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it doesn't just mean they've taken a fourteen dollars from of course and most

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importantly they will have signed a big boy or a big girl letter which states [A big boy/girl letter]

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that if this risky offering goes completely bust well then no tears or

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lawsuits in a reg D filing there is usually an allocation for sales beyond

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the above accredited private investors and some amount of the stock can be sold

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to non-accredited investors and in current reg deal and that number is

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limited to thirty five so why would the SEC allow a highly risky private

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investment be able to be made to a meaningful number of non-accredited

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investors like people who might not be millionaires they might be uneducated [Man emptying jean pockets]

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are you not taking the shmoop course or any others or unsophisticated in the

01:33

wilds of the financial jungle well because in many early-stage startup [Lion attacks woman in jungle]

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companies the founders have a few dozen family members who are all anxious to [Girl biting nails]

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find the next Amazon and even though they are a plumber and a carpenter and a

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cook they have five grand of savings with which they want to buy a lottery

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ticket so the SEC makes accommodation for this investment in reg D and oh by

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the way this is actually what happened when Jeff Bezos founded and started [Jeff Bezos with colleagues]

02:00

Amazon yeah family members bought in in yeah dreams really do come true

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